Marketing Manchester and MIDAS film on public transport in Greater Manchester

Written by Aidan O'Rourke
2008-10-30

I've received this press release regarding the Transport Innovation Fund and congestion charging. It includes a film produced by Marketing Manchester and MIdas highlghting public transport issues in Greater Manchester. I am presenting the press release here without comment. On the left are images tagged 'Metrolink' from my portfolio of images.

If TIF is the answer, what is the question?

23rd October 2008

Transport, congestion charging, and a proposed £3 billion investment in Manchester’s infrastructure have all been making the headlines of late. Extensive consultation has sought the views of both residents and businesses. There is no doubt that this is the biggest decision to have faced the city region in the 21st Century. But do we really know what’s at stake?

Marketing Manchester, the agency charged with promoting Manchester on a national and international stage, and MIDAS, Manchester’s inward investment agency, have got together to produce a short film focused on the potential for transport to have a dramatic effect on the city region.

To find out more about the proposals, visit www.gmfuturetransport.com

To view the film, visit www.21centurytransport.com

The Department for Transport has approved proposals made under the Transport Innovation Fund for a major investment in public transport, funded by a combination of Government Grant and income from a limited peak time weekday only congestion charge.

To find out more about the proposals, visit www.gmfuturetransport.com.

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Colin Sinclair, chief executive of MIDAS, says: “The importance of a fully integrated and modern 21st century transport system to a growing conurbation cannot be underestimated. Millions of commuters, residents and visitors move around the Manchester city region every day. This experience should be as fast, easy, safe and accessible as possible. There must be choice as well as integration, whatever the form of transport.”

Andrew Stokes, chief executive of Marketing Manchester, adds: “People are the key to a city region’s economic success, their journeys must be cost effective and stress free. The film highlights the importance of transport and the tradition that Manchester has in making radical decisions, from the construction of the Manchester Ship Canal in the 19th century to the investments proposed for the current day.”

For further media information please contact, Clare Schofield at Ivygreen on 07792 429227 or email clare@ivygreen.co.uk

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2008-10-30